Digital Marketing
Digital marketing requires constant adaptation to an ever-changing landscape. At Sonnie Design, we are never satisfied with the status quo—we consistently employ intelligent strategies to create powerful campaigns that move the dial and yield exceptional results for you.
Social Media Marketing
At Sonnie Design, we help our clients identify and engage their audience on the social media sites they enjoy using. Before we begin, we complete a social audit and competitive analysis of your brand so that we can formulate a strategic social plan that is customized to the needs of your organization.
“Social media analytics (SMA) refers to the approach of collecting data from social media sites and blogs and evaluating that data to make business decisions. This process goes beyond the usual monitoring or a basic analysis of retweets or 'likes' to develop an in-depth idea of the social consumer.”
From conception through execution, we combine our problem-solving ingenuity and arsenal of cutting-edge tactics to create a strategy curated to your unique goals and audiences. As the full-service digital marketing leader, we’re not limited to a particular product, channel, or capability—we let the outcomes you need determine the approach we take.
Digital Ads
Display advertising - Is a powerful strategy providing incredible branding and awareness exposure for your institution. Through an unmatched selection of advanced targeting strategies, Sonnie Design skillfully presents your banner ads across websites—keeping your school top-of-mind for prospects. We use next-generation targeting techniques to ensure your Display advertisements appear in front of your target audience at every point in their journey. Our strategies position you to be the school your prospects think of first.
Social, video, and app advertising - Marketing via social media will consist of display ads, which will be video or graphical. Advertising will also include a consistent social media presence through the use of organization profile pages on social media networks.
Our dedicated team of in-house digital marketing experts are all Google certified and self-proclaimed digital geeks. We live under the hood of each and every one of your campaigns, prioritizing performance above all else and driving unrivaled results.
Email Marketing
Email marketing provides the perfect opportunity to connect and grow your revenue!
Political - Email marketing is one of the most important fundraising tools that social impact organizations use. It’s an inexpensive way to reach many people at a moment’s notice. It’s also an easy way to send out mass appeals. And with the click of a button, you can guide supporters directly to your donation page.
Business - Basically the use of email to promote products and/or services. But a better email marketing definition is the use of email to develop relationships with potential customers and/or clients. Email marketing is one segment of internet marketing, which encompasses online marketing via websites, social media, blogs, etc. It is essentially the same as direct mail except that instead of sending mail through the postal service, messages are sent electronically via email.